Tuesday, May 15, 2007 – 12:00
The Death of Credit Cards for Credit Unions – All of you are invited to attend the funeral. Webinar 13 Will Cover: – How to build your credit card portfolio to 70% pentration – Sales incentive programs you should have – How to set goals for cross-selling – Having your credit card cannot be an option – Start taking risk, quit being afraid of everything – Right Product Mix – Platinum only – Rewards optional – Pricing – Rates – Fees – Measurement – How is your portfolio performing versus other credit cards? – How is your portfolio performing versus other products the credit union is offering? Financial Performance: – How profitable is your portfolio? – Importance of interchange income – Reviewing invoice statements from processor for charges that bring no value to your credit union Organization Structure: – Everybody is in charge and no ones in charge – Should this position report directly to CEO?